When a user starts working with an important new customer, they add their email address to a special Gmail filter with the VIP label.

Users set Priority Inbox so that VIP emails automatically appear first in their inbox. When they search their mail from their browser or mobile devices, they see all important messages and respond quickly.

BENEFITS

Spend less time reviewing new messages to find the important ones.
Respond quickly to customers and increase your chances of getting purchase contract acceptances.

Split e-mails using Gmail Priority Inbox

When you choose the Priority settings, emails are automatically divided into three sections: important and unread, highlighted and everything else.

How to activate Priority

*Open Gmail. 

*To configure your inbox, in the upper right corner, click on Settings Settings and then Settings.

*Click on the Inbox tab.

*In the "Inbox type" section, select Priority.

*Choose other inbox settings (e.g., which sections you want to use) and whether you want to see important markers or not.

*At the bottom of the page, click on Save changes.

Source: google support

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